WeChat Rankings
The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 13-19 November 2021.
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Chinese travelers want to choose sustainable travel, but what does responsible tourism entail, and what’s just “greenwashing”? Small Luxury Hotels of the World’s Considerate Collection sets new standards for sustainability in the hospitality and tourism industry.
BLOG
The China Tourism Academy released its "2021 Chinese Outbound Travel Development Year-End Report" on 22 November, 2021. The report includes traveler numbers, top destinations, and survey data about outbound travel plans and sentiment.
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To help keep the travel industry up to date and informed, we’re tracking all the latest developments and regulations regarding travel into and out of mainland China.
WeChat Rankings
The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 6-12 November 2021.
BLOG
Dragon Trail has helped Bacardi Global Travel Retail develop and launch a WeChat mini-program to guide shoppers at the Hainan Whisky Emporium to discover brands and products, and enjoy top whiskies and cognacs with duty free savings.
EVENTS
Make sure you're ready for the return of Chinese tourism in 2022 with this review of the most significant trends and developments in the market since the pandemic began, and how these should impact your marketing and product development.
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As travel to your destination resumes, you’ll need a fresh approach to research, markets, values, and messages in order to match the right travelers with the right experiences. And for that you need data.
EVENTS
How do you engage with Chinese clients and build meaningful partnerships when travel to China is off limits? Dragon Trail and the PTL Group are offering practical suggestions, solutions, and case studies of how to work effectively with China during the online era.
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