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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 10-16 August 2024

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 10-16 August 2024.

NTOs:
N.1 Tourism Australia:
Love from Tasmania: An 18-second love letter. (View)
N.2 Tourism Authority of Thailand – Kunming Office: Thai massage experience at Khagee Boutique Thai Massage House. (View)
N.3 Tourism Authority of Thailand: Instant happiness with Apo and Butterbear. (View)

DMOs:
N.1 Abu Dhabi Department of Culture & Tourism:
Experience the charm of Abu Dhabi with Yifei Liu. (View)
N.2 The Ontario Tourism Marketing Partnership: Discover Ontario’s hidden European romance. (View)
N.3 Discover Tasmania: Chinese Valentine’s Day giveaway. (View)

Airlines:
N.1 All Nippon Airways:
Celebrate 14 years with ANA’s official Weibo.  (View)
N.2 Lufthansa: Guess the aircraft challenge. (View)
N.3 China Airlines: Why is the round-trip flight time different on the same route? The answer lies in the wind direction! (View)

Cruise Lines:
N.1 Princess Cruises:
Choose Princess Cruises for the ultimate Alaskan experience. (View)
N.2 Royal Caribbean International: Experience skydiving to waterslides on Royal Caribbean Cruises. (View)
N.3 MSC Cruises: Chinese Valentine’s Day giveaway. (View)

Attractions & Museums:
N.1 Hong Kong Ocean Park:
 Two baby pandas are born! (View)
N.2 Chateau de Versailles, Paris: Versailles Palace embraces Olympic colors at 2024 Paris games. (View)
N.3 Hong Kong Disneyland Resort: Disney announces new Marvel-themed expansion at Hong Kong Disneyland. (View)

Hotels:
N.1 Hilton Hotels & Resorts: 
Mysterious VIP star service officer revealed at Conrad Chongqing on August 6. (View)
N.2 Bvlgari Hotels & Resorts: Experience Roman spa at Bvlgari. (View)
N.3 Marriott Bonvoy: Celebrate Chinese Valentine’s Day at Marriott Bonvoy. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 68
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 64
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 23
N. overseas hotels surveyed: 39

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